Beyond the Tech – Why it’s Vital to Offer the Personal Touch in Recruitment

It’s clear that success comes when you take the time to build the best team for the job! Life Science businesses have been struggling to employ enough staff and current teams are under increasing pressure for solutions to some of the most pressing problems humankind faces. To grow that great team, it may be time to step away from technology and revert to the personal touch – let us explain why. 

Streamlined Processes Miss Potential  

One of the most automated parts of the recruitment process is the initial resume sift. Companies have invested in programs that can search for keywords, resulting in a long-list pile that is ready for the next step. 

The issue with keyword sorting is that if a candidate has explained something in a different way or opted for a different word than has been selected, they may find themselves without an opportunity that they would have been great for. It also encourages applicants to follow the same formula when writing a resume, resulting in similar applications that can later be hard to choose between. 

Automated Emails Miss the Mark 

Another aspect of recruitment that causes headaches is the automated email system that lets candidates know that their applications have been received and update them as each stage is met. The problem with automated emails is that they can leave a candidate feeling unimportant and confused as to whether they are being actively considered or if they are still in the sifting pile. 

Research suggests that candidates that feel confused by the automated email system may even begin to change their minds about their application, with half of those candidates then deciding to refuse a job offer because of their negative experience.

Bad Recruitment Processes Get Shared 

Interestingly, eight out of ten candidates who state that they experienced a negative recruitment process actively share their stories online with friends, family, and wider networks. This can cause significant damage to a business, especially when you consider the number of people that may see these comments. 

Whilst automated systems are not entirely to blame for dissatisfied candidates, they are certainly a part of the problem. The good news is that resolving automation issues is one of the simplest things that a recruitment team can do – reverting to a more personal recruitment approach that supports candidates at every step.  

Personalize Your Processes Today 

It’s important to note that some automation is always going to be needed in recruitment, especially when it comes to handling large volumes of applications. However, taking the time to accurately sift resumes and updating candidates with a personal email when they have or have not been successful means that you are more likely to find the right people for the job. Yes, personalized recruitment takes more time and skill, but the opportunity to build the right team for the job is too important to miss. 

If you need support with your recruitment process, then GeneCoda® is here to help. With our extensive experience in the Life Science recruitment field, we are certain that we can help you find the best solution to your staffing needs. Connect with us today to find out more. 

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